Warped Wing Brand Refresh



Logo Redesign
Packaging Architecture
Packaging Redesign

 

Warped Wing enlisted Hyperquake for a full brand refresh. In our brand immersion process, we discovered what sets them apart is their spirit and approach to brewing is refreshingly timeless, akin to simply sharing a beer with a friend. This presented a strategic opportunity to unite the brand around its central difference: ignoring trends and focusing on brewing timelessly balanced beers for simple moments that become lasting memories. We modernized Warped Wing's classic look and created a brand strategy to align with Ohio's industrious spirit of innovation while taking a simplified approach to making great beer.


Brand New Feature
Done at Hyperquake


Unity Life Financial - Proposed


Logo Redesign
Iconography Development
Web Intent

Unity Life deals with after-death planning so your family can be taken care of long after you're gone. The rebrand needed to feel welcoming and strong to show the protection that they provide the loved ones family long after they’re gone.


Done at Hyperquake


Rebel Mettle Brewing


Logo Redesign
Packaging Architecture

Packaging Design
Illustration
A brand that was centered around Metal music, Motorcycles, and the Military gave us a lot of great storytelling elements to be able to make a brand stand out in the crowded craft beer market like Cincinnati, OH.

Throughout the duration of the client relationship we handled various asks from can design, merchandise design, social media management, and content creation. 


Done at Hyperquake


Hope Campaign


Visual Design
Campaign Guidelines


The Butler County Mental Health and Addiction Recovery Board, in partnership with the community, provides a comprehensive recovery oriented system of care and prevention. They asked Hyperquake to help them promote their mission and addiction recovery services in Oxford, Ohio. The result was an exciting new strategic brand campaign that put the path to recovery right in front of the community.


Done at Hyperquake


Pavion


Art Direction
Branding Architecture Collateral Design

Website Design Intent
Virginia-based systems integrator, CTSI, was acquiring a portfolio of companies across the Northeast and the Mid and South-Atlantic in the industries of fire, security and AV systems integration. With the acquisition of many different parts, CTSI needed a consolidated brand identity. To get there, we partnered with them to understand the depth and breadth of their business to introduce a new brand architecture and strategy that complemented their goals as a company and the differentiated value they create for customers. This paved the way for a new parent company name and brand identity built on their fundamental purpose of connecting people and protecting their assets through integral technology and radical service.


Done at Hyperquake


Bison Extracts


Brand Design
Packaging Architecture
Packaging Design

Web Design Intent
Print Collateral
Illustration
Bison Extracts reached out needing a brand that would stand out against the competition in a new and crowded cannabis market. They had a name and a great business model, hand-made, purely medicinal products (no stoner stereotypes). This gave us some white space to create a brand that feels elevated, authentic, and detail oriented. The result is a brand that has set the standard for quality products in the Tulsa area.





Mayfield Brain Tumor Institute



Brand Design
Strategic Positioning


The Mayfield Brain and Spine Clinic is a leader in neurological surgery and research. They’re known primarily for their Spine treatments and specialization and needed a separate brand to be able to expand their specialized offerings for Brain cancer research and treatment into its own institute.


The resulting strategy was closely tied to the mission and vision of the Mayfield clinic while the brand was able to take inspiration from imaging treatments and particular aspects of brain research.
Done at Hyperquake


Western & Southern Campaign - Proposed



Campaign Design Strategic Positioning


The Western & Southern Open came to Hyperquake with a goal to re-energize the existing brand with a new campaign to show this old a game is anything but stuffy. The result was a campaign that honored the past and breathed new life into historic assets to show the energy that happens on and off the court.



Done at Hyperquake
Pattern done by Jason Carne